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TOPIC: The Customer Journey to Online Purchase

The Customer Journey to Online Purchase 7 years 4 months ago #39

  • Arnaud
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Take a look at this tool Google created from data provided by 36,000 Analytics accounts. The tool tells you how various marketing channels add to the customer buying decision and it helps you to wisely allocate your marketing budget. Unfortunately for Asia there's only data of Japan.
Arnaud Kleinveld
Last Edit: 7 years 4 months ago by Arnaud.
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